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5 Affordable Glasses Brands You Need to Know
Because there’s more to accessible eyewear than just the power players.By Miles Raymer Jul 5, 2016CLASSIC SPECS
Before Warby Parker came along in 2010, having glasses was a huge drag. If you couldn’t afford to spend $300 or more for frames by luxury fashion brands–or didn’t want to because you have a habit of destroying glasses–you were basically stuck with the generic selection at Lenscrafters. And if you wanted anything with even a hint of vintage-inspired style, you had to dig through thrift stores and eBay. Now things are different. Thanks to Warby’s pioneering direct-to-consumer business model, you can get cool-looking eyeglasses at remarkably cheap prices even if you don’t live anywhere near a city large enough to have funky eyewear boutiques.
But Warby Parker doesn’t have the cheap-but-cool glasses market totally cornered. In fashion, as elsewhere, monopolies aren’t typically a good thing. And let’s face it: There’s nothing worse than painstakingly selecting the glasses that most perfectly suit your unique personality—say, fashion-forward style blogger with a geeky side he’s not ashamed of—only to leave the store and immediately bump into someone wearing the exact same ones.
Luckily, these days Warby’s only the biggest player in the game they started. If you’re interested in breaking from the pack but still aren’t willing to throw mid-three-figures sums at something you’re positive you’ll step on eventually, check out these options.ADVERTISEMENT – CONTINUE READING BELOWhttps://53d936646a16455ce328947407efe610.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.htmlTortoise & Blonde
The brand was founded by a father-and-son team with deep roots in the eyewear business (the dad’s a practicing optometrist.) The frames, crafted in a 75-year-old, family-owned factory in northern Italy, have a retro sensibility that’s similar to Warby’s, but with a little more whimsy, especially when it comes to colors. I’m personally partial to the Paolo model in an apple-y green, but I also like how the unique blue-tortoiseshell Alfredo looks like something Ed Begley would bust out for a special occasion.
Complete glasses start at $95.ADVERTISEMENT – CONTINUE READING BELOWhttps://53d936646a16455ce328947407efe610.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.htmlClassic Specs
Launched at the über-artisanal Brooklyn Flea, this company offers edgier-than-average options—like the classically-shaped Merritt in a postmodern matte black horn finish; or the Wayward, which looks like it was designed for the fussy architect boss character in a rom-com—and a line of collaborations with artists like Jean Jullien, who designed the iconic “Peace for Paris” image.
Complete glasses start at $89.ADVERTISEMENT – CONTINUE READING BELOWhttps://53d936646a16455ce328947407efe610.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.htmlCubitts
The bad news is that this British brand doesn’t allow at-home try-ons for its “spectacles” outside the UK. The good news (sorta) is that the pound’s gone to hell since Brexit, making it more affordable to pick up one of Cubitts’ uniquely British styles like the gloriously chunky Judd or the Pembroke, which seems perfect if you’re aiming for something casually tweedy and professorial.
Complete glasses start at £125.ADVERTISEMENT – CONTINUE READING BELOWhttps://53d936646a16455ce328947407efe610.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.htmlSteven Alan Optical
A little pricier than the competition, Steven Alan offers some of the standard retro shapes in outré colors. I like this Putnam model in khaki and a statement-making burnt sienna, but the brand offers less-typical options as well. Go retro-futuristic with the Hart frame in light crystal smoke, or opt for the daringly oversized Phelps in black to get your Michael Caine on.
Complete glasses start at $195.ADVERTISEMENT – CONTINUE READING BELOWhttps://53d936646a16455ce328947407efe610.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.htmlZenni
Originally launched under the totally catchy name “19dollareyeglasses.com,” Zenni’s somehow managed to expand its price point in both directions while offering everything from hornrims to Oakley knockoffs. The freakishly low prices, wide range of frames, and equally wide range of options are the perfect setup for creating wild custom jobs. A friend recently impressed me with his gold-framed aviators decked out with rose pink lenses and his band’s name etched on the arms. For the less adventurous, the Clubmaster-inspired style you see here is less than $30.
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