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top 10 cosmetic brands in world 2020
Cosmetic Brands List
The company was founded in 1946 by the designer Christian Dior. This mega stylish brand designs and creates retails ready-to-wear clothes, fashion accessories, leather goods, jewellery, footwear, fragrance, skincare products and make-up. Although this company is very old and traditional, they have adapted themselves to a more modern and haute couture. While the Christian Dior label is mainly targeted at women, but they do have a separate division for men (Dior Homme) and baby/children division. They offer their products in many retail stores worldwide and on the net as well.
The Maybelline Company was founded in the year 1915 by a young entrepreneur called Thomas Lyle Williams. He noted his younger sister, Mabel applying a combination of coal and Vaseline on her lashes to create darker and fuller looking eyelashes. This is what inspired Williams to make mascara, using a proper chemicals and right ingredients. He named his company Maybelline in honour of his younger sister Mabel. The company is one of the most popular amongst young girls as the products are young, vibrant and affordable. Maybelline also hires the top leading models as their ambassadors such as Miranda Kerr, Adrianna Lima and Gigi Hadid.
The most famous designer, Coco Chanel started her designer brand called Chanel S.A. It is a high fashion house that specializes in ready-to-wear clothes, haute couture and luxury goods. The most fashionable piece of clothing, “LBD” or “the little black dress” was initially thought of and originally designed and brought into limelight by the House of Chanel as well as Chanel No. 5 perfume. You will find the clothes and makeup in many leading stored across the world, including Galeries, Bergdorf Goodman, David Jones, and Harrods. They have their own beauty stores as well where you will find the latest makeup trends and the best quality of products.
7. Two Faced Cosmetics
Two Faced makeup company is an extension of parent company called Estee Lauder. It was co-founded by Jerrod Blandino and Jeremy Johnson. Jerrod is the Chief Creative Officer who is responsible for the amazing products they make. He uses makeup to enhance the natural beauty of a client and uses the best ingredients in the makeup to bring out the benefits while having fun applying makeup. Make up is according to him is an instant mood booster and powerful ally. They have some the finest collection of lip, eye and skin makeup. Jerrod has been a game changer in the make-up industry as he was the first one to introduce glittery eyeshadows, 24 hour crease proof eye shadow primer and lip pluming lip-gloss. Two faced makeup brand uses inspiration from everyday life like a classic movie or a delicious chocolate facial at a Hawaiian spa.
Again Clinique Laboratories, LLC is an extension of a parent company, Estee Lauder Company. It is an American manufacturer of toiletries and fragrances, skincare and cosmetics. These products are targeted toward higher income group and sold mainly in high end department stores. It was founded in 1968 by Dr. Norman Orentreich and Carol Phillips, who believe and stress on the importance of goo skin care routine to achieve a better results. They are the first company to have their products tested for allergies and all the products are dermatologically tested approved cosmetics brand.
5. Bobbi Brown
As the name suggests, the company Bobbi Brown was created by a professional makeup artist called Bobbi Brown. She was born on April 14, 1957 and she is an American professional makeup artist and the founder and ex-CCO of Bobbi Brown Cosmetics. Brown has initially worked as Beauty and Lifestyle editor for a magazine- Elvis Duran and she featured on a Morning show radio broadcast as well, besides write 8 books about beauty and make-up. In 1990, she collaborated with a chemist to create 10 shades of lipstick that are f natural shades and they were famously called the Bobbi Brown Essentials. She also v=created yellow tone foundations for people with warm undertones and the Bobbi Brown cosmetics also offer make up lessons for those who are interested in perfecting the art or pursuing a career in makeup.
4. Benefits Cosmetics
Benefit Cosmetics LLC was co-founded by 2 sisters Jean and Jane Ford, the company has its headquarters in San Francisco. The company is very popular and has more than 2,000 counters in 30 countries, worldwide. There products are considered some of the best and are made with supreme ingredients for a long lasting natural effect. Benefits launched a “Brow Bar” which is a boutique that specializes in bro shaping in 2003 at Macy’s Union Square in San Francisco.
3. Urban Decay
Urban Decay is an American cosmetics beauty brand headquartered in Newport Beach (California). It is a subsidiary of French Cosmetics Corporation called L’Oréal.
Their products include skin, lip, eye, and nail colours. Along with this, they even make skin care products. This company was mainly started to target young adventurous women who want to use makeup to create cool and funky looks. All the product are cruelty free and they have stores in several countries around the world. The products are priced around the middle to higher income groups. The most famous of their products are the Naked Collection which includes Naked Palette, a set of 12 eyeshadows that are neutral, natural, matte and earthy tones for a natural look.
2. NARS Cosmetics
Makeup artist and photographer Francois Nars started a makeup brand in 1994 called NARS Cosmetics. It is a French company. The company started very small with 12 lipsticks sold Barneys and grew into a multimillion company today. They are famous for creating multi use and multipurpose products. They have also been appraised for using a simple minimalistic packaging. NARS “Orgasm” blush has been voted as the best product for 3 consecutive years (2006, 2007 and 2008). The company was later sold to Shiseido, a Japanese beauty and makeup company.
MAC Cosmetics is probably the world most famous makeup brand, the abbreviation stands for Make-up Art Cosmetics. It is one of the top three makeup brands globally. The makeup stores are situated in several
countries (around 500 independent stores) and ach store has professional makeup artists to help you with their knowledge and wisdom. The annual turnover is above $1 billion. The company has its headquarters in New York City but it was founded in Toronto by Frank Toskan in 1984.
korean cosmetic brands list
Top 10 Largest Cosmetics Companies in the World for 2019
As one of the largest cosmetics companies and top beauty brands in the world, L’Oréal began its journey in the cosmetic industry more than a century ago in 1909. Today, L’Oreal generates over USD 30 billion in annual beauty product sales. Its product range includes color cosmetics, skincare, hair care, sun care, and fragrances. Its most important brands include L’Oréal Paris, Garnier, Maybelline New York, and SoftSheen. The company also sells luxury brands such as Lancôme, Giorgio Armani, Yves Saint Laurent, and Kiehl’s. It specializes in professional hair care products such as Kérastase, Redken, Matrix, and Pureology and owns beauty product distributors such as The Body Shop.
Unilever is among the largest consumer goods companies in the world. The company has managed to carve a place for itself in the cosmetics industry with popular cosmetics brands such as Axe/Lynx, Dove, Lifebuoy, Pond’s, Close-Up, TRESemmé, Suave, Sunsilk, and Vaseline. In 2017, Unilever announced the creation of a new company, Unilever Cosmetics International, to extend its global portfolio of prestige beauty and fragrance brands.
Estée Lauder is one of the world’s leading manufacturers and marketers of quality skin care, makeup, fragrance, and hair care products. The company holds a diverse portfolio of 25+ brands sold in 150 countries. Since its inception in the 1940s, the company has been leaving an indelible mark on all aspects of the beauty industry. Today, Estée Lauder continues to push boundaries in the global premium cosmetics market, making it one of the world’s most popular cosmetics companies.
Proctor and Gamble
Located in Cincinnati, Ohio, USA, P&G holds a significant position in the skin care and hair care business with several well-known brands including Aussie, Gillette, Head & Shoulders, Herbal Essences, Ivory, Olay, Old Spice, Pantene, Safeguard, Secret, Crest, Oral-B, Scope, Art of Shaving and more. The company offers a wide range of beauty and personal care products for men and women, as well as babies and kids.
Coty is a New York-based company that has built up its beauty business through acquisitions in recent years. The company is a big player in fragrance, professional hair care, and color cosmetics. The company own brands such as adidas, Clairol, CoverGirl, David Beckham, Katy Perry, Max Factor, Rimmel, Sally Hansen and Wella. It also owns luxury brands such as Marc Jacobs, Calvin Klein, Chloé, Gucci, Hugo Boss, and Philosophy.
Shiseido was founded in 1872 in Ginza, Tokyo, as the first Western-style pharmacy in Japan. The name Shiseido incorporates the founder’s desire to discover and create new value, a desire that has endured for over 140 years to build the company’s unique heritage. This Japanese company makes all types of personal care products including skincare, fragrance, hair care, sun care, body care, and makeup. Some of its popular brands include Shiseido, Za, Senka, Anessa, Sea Breeze, Nars, and Bare Essentials.
Beiersdorf has been caring about skin for more than 130 years. The company has a wide range of personal care products including skincare and body care brands. Some of its most important brands include Nivea, Eucerin, Labello, Florena, and La Prairie. The company caters to all sorts of needs and operates across different markets including the mass market, dermocosmetics, and the premium cosmetics market.
Johnson & Johnson
Despite being a pharmaceutical company, J&J has become known for its beauty products across the world. This includes products for baby care, skin care, and oral products. Its most famous brands include Johnson’s Baby, Neutrogena, Aveeno, and Listerine. In fact, several baby products such as oil and shampoo have become synonymous with the name Johnson & Johnson. The company generated revenue of more than USD 76 billion in 2017.
Amore Pacific is a beauty products company based in South Korea. The company launched its cosmetics brand AMOREPACIFIC in 2002. The company focuses primarily on developing natural beauty products and has slowly made a name for itself in the beauty industry, benefiting from the K-beauty trend in recent years. The company is growing at a rapid pace with increasing demand for some of its most popular brands including Sulwhasoo, Laneige, Mamonde, Innisfree, Etude, Lolita Lempicka, and Annick Goutal.
Kao Corporation is listed in the Forbes ranking as a USD 34.4 billion company. The company is headquartered in Japan and sells products in all cosmetic categories including color cosmetics, skincare, facial and body cleansers, and hair care. Popular brands from this company include Bioré, Jergens, John Frieda, and Goldwell.