online shopping websites in india list

Finding the best online shopping sites in india for clothes can be hard if you’re unaware of what features to look for especially that there are so many of them to find around. For this reason, we’ve put up a guide highlighting the top list of online retailers in india in the category.To demonstrate what the e-commerce sector in India looks like, we’ve compiled the top 10 online shopping websites in india list

online shopping websites in india list

1. Amazon India

Estimated number of monthly visitors: 322.54 million

American e-commerce giant, Amazon, is said to have an audience reach of 89 percent in India, according to Statista. Since launching in India in 2010, the site now generates an estimated 322.54 million monthly visitors, making it the highest performing site in the country, by a long shot.

True to the overall statistics that the primary e-commerce category in India is electronics, the audience interests in Amazon lean toward this category. However, they also provide a range of other products in categories including Echo and Alexa, Amazon Prime digital media, men’s fashion, women’s fashion, home, grocery, sports, automotive, and more.

2. Flipkart

Estimated number of monthly visitors: 242.62 million

While it may be 100 million monthly visitors behind Amazon, Flipkart is an Indian e-commerce success story, putting up fierce competition against the international heavyweights. Founded in 2007 in India, Flipkart is a purely online variety store that, in 2018, sold 77 percent of itself to Walmart for USD$ 16 billion. 

Following the same trends as Amazon, Flipkart is most popular amongst its customers for goods in the electronics category. However, it also stocks a wide variety of products, including TVs and appliances, fashion, furniture, sports, books, and more. 

3. Alibaba

Estimated number of monthly visitors: 175.95 million globally (4.19 percent in India)

Alibaba is an internationally recognized major player in the e-commerce market, founded in China in 1999. Owned by Alibaba Group Holding, a massive multinational conglomerate holding company that specializes in all things online from e-commerce to online retail, Internet, and technology, Alibaba is a force in the international e-commerce space.

Beat out significantly by its Indian competitor, Flipkart, Alibaba has a similar offering with product categories including home and kitchen, tools and hardware, rubber and plastics, electrical equipment and supplies, vehicles and accessories, toys and hobbies, consumer electronics, apparel, and more. 

4. Snapdeal

Estimated number of monthly visitors: 56.41 million

Another Indian-founded e-commerce giant, Snapdeal is an online variety shopping platform that has garnered much attention from customers and investors alike. Since launching in 2010, Snapdeal has attracted funding from big-name investors Alibaba Group, Softbank, and Foxconn. 

While the largest category shopped from Snapdeal is electronics, the online store also offers other product categories, including home and kitchen, fashion, toys, beauty, health, books, and more. 

5. Myntra

Estimated number of monthly visitors: 48.03 million

Myntra is a pure-play e-commerce site launched out of India in 2007, which has since gone on to become one of the premier fashion, home, and lifestyle e-commerce sites in the country. It’s 2014 sale to Flipkart, in addition to the acquisition of competitor Jabong.com has helped it to grow even further. 

As a fashion retailer, Myntra stocks a range of goods from a wide variety of international and local brands, covering menswear, womenswear, kidswear, and home.

6. IndiaMART

Estimated number of monthly visitors: 47.23 million 

IndiaMART is the largest online business-to-business marketplace in the country, founded in 1999 to connect buyers with suppliers. Today, IndiaMART has around 60 percent market share of the online B2B classifieds sector in India. 

IndiaMART connects manufacturers, suppliers, and exporters, allowing them to promote and expose their products to one another via the platform. Covering just about anything you can possibly imagine, IndiaMART has categories including building and construction, industrial machinery, apparel, electronics, and even chemical, dyes, and solvents, to name just a few. 

7. Book My Show

Estimated number of monthly visitors: 43.25 million

BookMyShow India is the number one online ticket vendor in India. Since opening its doors in 2007, it has grown to provide ticketing services in five countries, including the United Arab Emirates, Sri Lanka, the West Indies, and Indonesia. 

Covering movies, events, plays, sports, activities, and tickets to monuments, as well as selling fan merchandise, BookMyShow is India’s one-stop-show to book entertainment and look for fan goods. Its major investor is the internationally renowned, TPG Growth.

8. Nykaa

Estimated number of monthly visitors: 20.84 million

Nykaa is another Indian founded brand which bucked the norm beginning as a pure e-commerce platform and then expanding to open a brick and mortar location in the Indira Gandhi International Airport in 2015. 

Founded in 2012, Nykaa started as an online store selling beauty items in categories including makeup, skin, hair, appliances, personal care, fragrance, and LUXE. In more recent years, the brand has expanded its range, bringing on more brands as well as introducing its very own cosmetics and beauty line. 

9. First Cry

Estimated number of monthly visitors: 16.94 million

Founded in 2010, firstcry.com is a pure e-commerce platform that specializes in goods for babies and children up to early teens. Owned by the Mahindra Venture, firstcry.com is the biggest children’s goods e-commerce site in Asia and now has brick and mortar stores across the country. 

Anything one could imagine needing for their little ones can be found on the platform. Its categories include apparel, toys, books, feeding and nursing items, as well as mom and maternity products. 

10. 1mg

Estimated number of monthly visitors: 14.62 million

1mg is an Indian online pharmacy making healthcare accessible, understandable, and affordable for its customers. Not only is the site a platform to purchase medicine and other healthcare products, but it acts as a portal to find information about the medication doctors prescribe them in order to better understand what they are taking. 

Founded in 2015, 1mg provides services including online consultations, lab tests, and medical information, as well as products including fitness and nutrition products and supplements, healthcare devices, personal care, Ayurveda products, and homeopathy items. 

How to buy clothes online (Guide on shopping for clothes online)

Shopping for clothes can be fun but it could also be confusing and sometimes intimidating. When we talk of buying clothes from online stores it can even be more complicated and intimidating than shopping from physical stores. Today I’ll be giving you 5 tips that will make your shopping experience better so you can enjoy the full convenience of buying clothes online.

Tips on buying clothes online

  • Know your measurements and sizes
  • Check the description and reviews
  • Reference the sizing chart of the item
  • Consider your wardrobe
  • Pay attention to the shipping and returns information

Disclosure: Please note that some of the links in this post are affiliate links and at no additional cost to you, I earn a small commission when you make purchases through the links. Which supports me and keeps the blog running (free for you)


  • Know your measurements and sizes

This is very important and will greatly affect how often you return clothes. Knowing your measurements is not that difficult, you can ask your local tailor to do it or you can get a measuring tape and do it yourself. Take measurements of your chest, back, arm width, arm length, pants length and more (let me know if you’d like me to write on measurements).

measuring tape

You should know if you wear S, M, XL etc. Know your shoe size and your pants size. Have it in mind that different countries/regions have different sizing systems, so know the one you use in your country/region and compare/convert it to that of the clothing you want to purchase.

  • Check the description and reviews

Every piece of clothing should have a description section where you will find things like the materials used, the sizing chart and some additional information. Take the information you find here into consideration before making your purchase.

Unfortunately, some descriptions are not always true and can be misleading. This is why you also need to check the reviews, this is where you’ll find unfiltered information about the clothing, that can be more accurate than the description.

In my opinion, reviews are more important and factual than the description.

  • Reference the sizing chart of the item

If you have taken your measurements and have checked the description, this is when you apply both. Reference the sizing chart in the description with your measurements and figure out what size of the item you should purchase. Different stores can have different sizing systems so, doing this will reduce your chances of buying the wrong size.

  • Consider your wardrobe
Clothes

When you want to purchase clothing, make sure it’s something you can and will use. Consider the other pieces of clothing in your wardrobe and how well that item can be matched with other items you already own. This will make sure you’re getting value for your money.

 Although if you are buying clothing to experiment with a new style or trend then this may not be applicable.

  • Pay attention to the shipping and returns information

A lot of people don’t do this and may regret it later. Take note of the shipping options and information so you’ll have an idea of how quickly it ships, this might make you rethink if you want to go through with the purchase or not. (You should note that the shipping period may not always be accurate).

package box

The return policies will determine how easy or difficult returning an item will be. You won’t always keep what you buy and so understanding the return policies of the store will make things easier.

When you have bought clothes a couple of times online, it becomes easier as you get used to stores you shop at often and understand their sizing, shipping and other information.


You should understand that you may not be able to buy everything you want online so always check physical stores once in a while. This can even help with the sizing of clothes from online stores if they have physical outlets because they’ll likely sell the same items.

How to shop for clothes online (without having to send everything back)

As the summer sales start, the Guardian’s stylist gives her tips for buying clothes online – from measuring heel heights to working out what size bag you actually need

Is this what you were expecting? Online sales shopping needs careful planning.

The summer sales start this week, but shopping online – and not being able to try on clothes before you buy them – can feel like one of modern life’s annoyances. Dresses are too short, trousers are too long, and fabric is so sheer that you can see your underwear through it; seconds after your package hits the doormat you realise you’ll be spending your next lunch break elbow-to-elbow with other serial returners in the post office queue.

But it doesn’t have to be that way: here is everything I’ve learned over nine years professionally trawling the internet for clothes to help you score some bargains – and reclaim your lunch breaks.

Stella McCartney at Harvey Nichols - Marianna striped cotton midi skirt - WAS £395 NOW £197.50
How long can you go? … Marianna striped cotton midi skirt, was £395, now £197.50, Stella McCartney at Harvey Nichols. Sale ongoing.

Clothes

  • Check the measurements

Check the height measurement of the model in any picture and note whether they’re wearing heels or flats – that will help you gauge the length of skirts, trousers and dresses. A skirt that sits above the knee on someone who is almost 6ft could end up around your ankles if you’re smaller. On the flip side, if you’re after a pair of cropped trousers this season and you’re petite, then a pair that look calf-length on a model might be full-length on you – it’s worth checking them out.

  • Watch the videos

If there is a video of a model wearing the item you want to buy, always watch it. You’ll get a good idea of the weight and quality of the fabric as they walk. Asos, for example, have catwalk videos of almost everything. Thin material wafting around legs won’t be what you want come October.

  • Size yourself up

If you’re shopping at Zara, try the “what’s my size?” function. It lets you enter your height and weight, as well as whether you prefer your clothes “tighter” or “looser”. For many items on the website it will then tell you what size garment people of similar dimensions to you tended to buy, and what percentage of those sales were successfully kept, not returned.

  • Go for classics
Keep it classic … Bernice satin blouse, was £69, now £51, Kitri.
Keep it classic … Bernice Satin Blouse, was £69, will be £51, Kitri. Sale starts 25 June.

Think classic rather than fashion-forward pieces that won’t date easily when you’re sale-shopping: minimal jackets, tailored trousers, light knitwear and silk shirts are perfect. Remember, there is often a reason that items are in the sale in the first place: often, buyers are betting that certain trends won’t be hot by the time the next season starts.

  • Laundry labels

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Check to see if the washing instructions are on the site. That 75% off “bargain” could set you back a lot more over the course of a year when you see that it’s dry clean only.

Accessories

Striped shirt, was £295, now £180 from josephfashion.com.
Check the label … striped shirt, was £295, now £180 from josephfashion.com. Sale ongoing.
  • How high?

Before you buy heels online, measure the height of the highest shoes you currently own that you can comfortably wear, and don’t be tempted to buy anything higher. There are always loads of super high heels in the sales that might look like the perfect party shoe, but they are still there for the very good reason that they are completely useless to walk in.

  • Dimensions, dimensions, dimensions

Accessories may seem like a safe bet, but always make sure you check their dimensions. Bags can be much smaller IRL than they look online, and if they are made from stiffer leather than you expect, they might not have any give. Depth is the most important measurement of all. Cross-body bags often look pretty substantial on a screen, but in reality they might not have room for your keys, purse, phone and Tamagotchi.

And if you do have to take things back…

Pink dress, was £49, now £36.75 from warehouse.co.uk.
No regrets … pink dress, was £49, now £36.75 from warehouse.co.uk. Sale ongoing.
  • Buy once, in bulk

Most sites offer free returns, so it may be cheaper, less annoying and kinder to the environment in the long term to do one big shop, rather than lots of little ones, and try on everything you want in a range of sizes. If you’re sales shopping, do this early so the best bits don’t sell out – you can sign up for prompt emails to tell you when your favourite shops’ sales have started. But check the site’s returns policy carefully before you load up your basket.

  • Better deliveries and returns

Some returns are more annoying than others. Using Doddle makes things slightly less painful. The dedicated returns service is super quick – none of the gargantuan lines you come across in the post office – and you don’t even need to reseal your package, just drop your parcel in and they will email a tracking receipt to you. They currently work with Asos, Boohoo, Marks & Spencer, Net-a-Porter, Warehouse and Boden; if you don’t know it yet, Google it to find out where your nearest branch is.

Another good service is CollectPlus, which gives you a list of shops that provide delivery and collection of parcels in your local area. If you’re a last minute shopper you can also sign up to services such as Asos’s top-level delivery service Premier, which gives you next day delivery for £9.95 for a year.

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