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ABOUT THE PINK ADIDAS JACKET
With this transitional weather in-between winter and spring, smart layering is essential – you don’t want to risk being caught out in the cold. Luckily, this dusky pink adidas Originals jacket is ideal for throwing on over a T-shirt, but also thin enough that you can even double-up with a coat over it if needed.
The retro jacket has a zip-up finish and two practical zipped pockets. The brand’s iconic Three Stripes adorn the length of the sleeves, contrasting against the otherwise pink upper. Rounding off the look are ribbed neckline, cuffs and hem alongside the embroidered Trefoil logo on the chest.
Pink Adidas Jacket
The Best Sportswear Brands In The World
The absorption of sportswear into mainstream menswear has been one of the biggest sartorial shifts of the last century. Athletic apparel has sprinted off the playing field and triple jumped directly into our everyday wardrobes, power walking countless fashion-week runways en route.
The good news is it’s smartened up a lot too. In addition to the long-established heritage sportswear brands, there are new players emerging in the scene that are pushing the aesthetic in a new direction. Focusing on premium materials, stylish design and geared towards bridging the gap between form and functionality.
Here we’ve compiled an edit of what we consider to be the best sportswear brands right now. From the biggest and best-established names in the game to the contemporary labels bringing a touch of luxury to the table.
Nike is unequivocally the biggest sportswear brand on the planet. Since its founding in 1964, it has been cementing its status as a trailblazer and leader within the industry, thanks to a combination of groundbreaking design, technical innovation and slick marketing.
The Oregonian brand is responsible for some of sportswear’s most transformative new technologies and has worked closely with everyone from A-list athletes to world-famous fashion designers.
Sneakers, in particular, are something in which Nike excels. In-house designer Tinker Hatfield has been responsible for some of the world’s most recognisable silhouettes. The Nike Air Max 1, the Huarache and the lion’s share of the Air Jordan series.
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For more than half a century, Adidas has been crafting some of the most iconic sportswear in the world. The German brand is a fixture of track & field, football, fashion and a hallmark of various youth subcultures throughout the ages.
For us, Adidas’ strength lies in its archives and its quest to keep the classics alive. Yes, there are exciting new technological innovations emerging from Three Stripes HQ all the time – just check out its 4D sole tech for proof – but retro models from the 1970s and 1980s are what keep the brand on our radar.
Sneaker designs like the Stan Smith, the Gazelle and the Samba are bonafide footwear essentials and the archive-raiding Spezial line is always finding new (old) ways to remind us why Adidas is one of the most influential sportswear brands in the world.
It’s only been around since 2015 but already Satisfy Running is giving some of the big boys a run for their money. The Parisian label has filled a gap in the market for premium, fashion-forward running gear that doesn’t compromise on practicality.
This is what really sets Satisfy apart. There have always been fashion brands making running-inspired garments and sportswear brands making more fashion-friendly lifestyle garb. Satisfy sits at the intersection. It looks the part, but will happily outperform purpose-built running gear from many of the major brands.
In short, it’s the sort of gear that’s going to make you actually want to go out and run. And if that’s not worth paying a premium for then what is?
Nike and Adidas are great, but they can hardly be described as luxury brands. If you want real, premium quality from your sportswear, you’re better off looking to a label like Castore.
Hailing from Liverpool, this young label creates upscale kit that delivers high performance and stylish looks in equal measures. In fact, it’s made such a splash that some top athletes have expressed their interest in the brand. Most notably, tennis star Andy Murray who is now one of the brand’s shareholders.
The range includes everything from tracksuits to cricket whites, as well as some more lifestyle-orientated pieces like polo shirts and light jackets. The secret to the overall quality is that each garment is put through its paces by elite athletes and tested for 100 consecutive days before being approved for production.
Hailing from that unlikeliest of spots for a global sportswear giant to materialise, Bolton, Lancashire, Reebok has been putting the UK on the athletic-apparel map since 1958.
The brand took off in a big way during the aerobics boom of the 1980s and 1990s and designed some of its most popular sneakers in the process. Shoes like the Classic, the Club C and the Workout are nothing short of footwear icons and are still highly popular today.
Lululemon’s stylish take on yoga apparel has played a huge part in the crossover of sportswear into our day-to-day wardrobes. This is particularly true in womenswear and the rise of athleisure. Still, the label’s men’s offerings shouldn’t be overlooked.
But it’s not all about looks. Lululemon is known for its technical performance and innovation. In fact, the brand has nine patented fabrics that are all specifically designed to suit different requirements and different activities.
Under Armour is a top-level sportswear brand that goes above and beyond its name. Yes, it produces some of the best underwear, compression garments and base layers in the game, but these days it would be quicker to list the athletic equipment and apparel it doesn’t make than the ones it does.
If you’re looking for fashion over function sportswear, you won’t find it here. That’s not to say that Under Armour’s gear doesn’t look good, it does, but this stuff is the real deal. It’s a frequent favourite of professional sportspeople and amateur athletes alike and is built to stand up to the rigours of intense training.
Admittedly, Converse doesn’t offer much in the way of game-changing technological sportswear marvels these days. Still, it’s impossible to deny its status as one of the most influential athletic brands ever to exist.
The American label has been going for well over a century and is responsible for creating the most popular sneaker of all time, the Converse Chuck Taylor All Star. It’s a landmark piece of design that changed the way we dress forever and gave rise to a new era in footwear.
The All Star gets a lot of the attention, but it would be unfair to call Converse a one-trick pony. The brand has also made inroads into running, skateboarding and casualwear.
There’s something quite wholesome about Tracksmith (featured image, top) when compared with some of the bigger names in the game.
For one, the Bostonian brand doesn’t use elite athletes in its marketing strategy. Instead, it favours the amateur spirit. It’s also small, independent and committed to going against the grain by producing running gear that doesn’t make runners – as co-founder and CEO Matt Taylor puts it – look like Power Rangers.
In place of the day-glo Lycra and OTT design, Tracksmith creates timeless sportswear that has a distinctly retro feel to it. Think classic tricot tracksuits, collegiate detailing and branding and a tastefully restrained colour palette.
With its roots in snow sports, Salomon has been kitting alpine athletes out since 1947. Today, it’s well known for producing some of the best trail running, mountaineering and skiing equipment & clothing in the world.
The French label has also found success in the fashion world. Some of the brand’s trail-running sneakers have long been favourites of industry tastemakers. And a string of collaborations with the likes of Palace and And Wander have further established the brand’s presence within the streetwear scene.
But Salomon’s quality has never suffered as a result of its newfound fashion cachet. The crack team of in-house engineers and designers are constantly churning out new tech and pushing boundaries. Check out the S/LAB series of sneakers for a taste of what the brand does best.
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10 Biggest Sports Brands in the World
According to Forbes, Nike dominates the sports brand market with a value of $29.6B, accounting for 42% of the entire market capitalization. The second, third, and fourth largest companies similarly make up a combined 41% of the market. A total of four companies control more than 80% of the space.
Many of the biggest sports brands are house hold names but there are a few on the list that might surprise you. Based on a number of factors from revenue to recent acquisitions these are 10 the biggest sports brands in the world:
Turnover – $37 Billion
Nike is the world’s largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment and the biggest sports brands in the world by far! It was founded by University of Oregon track athlete Phil Knight and his coach Bill Bowerman in January 1964. As of 2012, it has employed more than 44,000 people worldwide. In 2014 the brand alone was valued at $19 billion, making it the most valuable brand among sports businesses. The market capitalisation of Nike has grown to over 130 billion by February 2020. Nike are also the biggest sponsor in sport globally
Turnover – $25.9 Billion
Adidas is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. The company was started by Adolf Dassler in his mother’s house; he was joined by his elder brother Rudolf in 1924 under the name Dassler Brothers Shoe Factory. In 1949, following a breakdown in the relationship between the brothers, Dassler created Adidas, and Rudolf established Puma, which became Adidas’ business rival. The sports brand now has a market capitalisation of $50+ billion.
3. Sky Sports
Turnover – $15 Billion
Sky Sports is the dominant subscription television sports brand in the United Kingdom and Ireland and of the biggest sports brands in the entire world. It has played a major role in the increased commercialisation of British sport since 1991. To this very day, Sky Sports is the dominant brand in UK and Ireland, and in August 2017, Sky paid over £1.8 Billion extra to try beat off their rivals Google and Netflix to ensure they had exclusive rights with BT Sport to show the Premier League football.
Turnover – $10 Billion
ESPN is a U.S.-based global cable and satellite sports television channel owned by ESPN Inc., a joint venture owned by The Walt Disney Company (80%) and Hearst Communications (20%). The company was founded in 1979 by Bill Rasmussen along with his brother Scott and Ed Egan. ESPN launched on September 7, 1979, beginning with the first telecast of what would become the channel’s flagship program, Sports Center. Today ESPN is available to over 100 million paid television households and making it one of the biggest brands in sports entertainment.
5. Under Armour
Turnover – $5.2 Billion
Under Armour, Inc. is an American company that manufactures footwear, sports and casual apparel. Under Armour was founded in 1996 by Kevin Plank, a then 23-year-old former special teams captain of the University of Maryland football team. Plank initially began the business from his grandmother’s basement in Washington, D.C. Under Armour received its first big break in 1999 when Warner Brothers contacted Under Armour to outfit two of its feature films. Under Armour is widely known for its partnership with NBA athlete Stephen Curry, who is considered to be the “face of their footwear line”.
6. Puma €4.64 billion
Puma is now the third largest sportswear manufacturer in the world. The company has a very interesting heritage, In 1924, Rudolf and his brother Adolf Dassler had jointly formed a sportwear company but the relationship between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, Adidas and Puma! Both companies are currently based in Herzogenaurach, Germany.
Turnover €3.06 billion
Japanese footwear and clothing manufacturer Asics are next on the list, The name is an acronym for the Latin phrase anima sana in corpore sano, which translates as “Healthy soul in a healthy body” In 2018, Asics announced record revenue of roughly 3.07 billion euros.
Brand Value – $2.0 Billion / Sold for $4.2 billion in 2016
Based in the United States, the UFC produces events worldwide that showcase eleven weight divisions and abide by the Unified Rules of Mixed Martial Arts. The first event was held in 1993 at the McNichols Sports Arena in Denver, Colorado. In 2016, UFC’s parent company, Zuffa, was sold to William Morris Endeavor for $4.2 billion. UFC is forever growing in popularity and it set to become one of the biggest sports brands in the world in years to come.
9. MLB Advanced Media
Est Turnover – $2 Billion
MLBAM is a limited partnership of the club owners of Major League Baseball based in New York City and is the Internet and interactive branch of the league. The company operates the official web site for the league and the thirty Major League Baseball club web sites via MLB.com, which draws four million hits per day. The site offers news, standings, statistics, and schedules, and subscribers have access to live audio and video broadcasts of most games. The company has claimed the title of the “biggest media company you have never heard of”.
Turnover $2 billion
Reebok is a global athletic footwear and apparel company, operating as a subsidiary of Adidas since it was acquired for $4.3 billion in 2005. Reebok is the official footwear and apparel sponsor for Ultimate Fighting Championship and also CrossFit and Spartan Race. What started out in 1895, Joseph William Foster at the age of 14 started work in his bedroom above his father’s sweet shop in Bolton, England, and designed some of the earliest spiked running shoes. Little did he know that by 1981, Reebok would reach sales more than $1.5 million and nearly $2 billion by 2018.