In this post, we will be discuussing the best unisex baby clothes, newborn baby clothes unisex, unisex baby clothes newborn, unisex baby clothes uk, and cute unisex baby clothes. Splitting between higher-end and budget-friendly retailers allows you to spend wisely, splurging on a few select items while filling in the wardrobe with lower-cost clothes. Of course, there’s a trade-off: High-quality clothing lasts longer than cheaper threads and is unlikely to need replacement before it’s outgrown, and vice-versa for lower-quality garb. And, finer garments also make better hand-me-downs, too.
With strategic shopping, your kids can look their best while keeping your budget in the comfort zone. Just plan ahead for the season, the events on the calendar, a school’s dress guidelines, your kid’s own sense of style, and, of course, any younger siblings or cousins who might extend the lifespan of nicer clothes.
Unisex Baby Clothes
Modern parents have been avoiding dressing their offspring in the stereotypical colours most often associated with babywear for some time. This has resulted in an explosion of unisex baby and kids’ brands offering an alternative to pretty pastels.
It’s not just independent brands either – though there are some brilliant ones. Mothercare’s My K and Little Bird lines are known for good quality, non-gender-specific clothes for baby and child. John Lewis has been on the front pages recently for scrapping the labelling of “boys” or “girls”. It seems gender-neutral dressing is going mainstream.
What’s more, it’s financially beneficial if you have, or are planning to have more than one child as clothes can be passed down to siblings regardless of gender.
Many of the brands on this list make clothes using fabrics that are kind to young skin, so the likes of organic and Oeko-Tex-certified cotton, where no harmful chemicals have been used in the growing or manufacturing processes. For more information on fabric certification, see our round-up on sustainable kids’ clothing.
The brainchild of two mums with a fashion background, Tobias & The Bear was born in 2013. The designers, both mothers of boys, were discouraged by the lack of cool, comfortable offerings for their little ones, specifically when it came to trousers. They came up with the idea to launch a now highly successful collection of unisex printed leggings using fabrics that are kind to delicate skin (organic and Oeko-Tex-certified cotton). The brand now offers a whole clothing range for ages up to six years, as well as bedding in fun animal and weather-inspired prints. For longevity and value for money, this is our Best Buy.
IndyBest pick: Wilbur’s Webs Leggings, £20
Leggings were Tobias & The Bear’s first love and are the product we love most. Our tester has long been a fan and has several pairs that have been passed around siblings for over three years and remain in good condition. The new web print will go with anything.
A unisex organic cotton brand for little ones aged up to five years, Turtledove offers timeless designs in a simple, muted colour palette, which are made to last and pass down. A relatively new brand, it was only launched in 2016 by mother of three Emma Hassan as a capsule collection of everyday, affordable pieces for girls and boys, but it’s already an Instagram favourite and offers great quality for a modest price tag.
IndyBest pick: Origami Mouse Playsuit, £20
This monochrome playsuit is an easy piece for everyday baby dressing. Available from birth to six months or six to 12 months, it fits true to size and the soft cotton washes well wear after wear.
My K, designed by Myleene Klass for Mothercare, is a mostly simple monochrome collection. Klass says: “When I first became a mum, I discovered it was a real challenge finding the kind of clothes I wanted to dress my baby in. I didn’t just want the standard pinks or lemons, I wanted something a little stronger and current and I realised I wasn’t the only mum who felt this way.” Super-affordable, with many pieces coming in at under £10, it’s a great everyday high street collection for kids from newborn to eight years.
IndyBest pick: Stripe Dungarees and Bodysuit Set, £14
Available from new baby (7.5lbs) up to 12 months and then minus the bodysuit up to age eight years, this is a great, fun first outfit with easy popper-fastenings.
Started in 2014 by womenswear designer Sarah Ives as a maternity leave project, Marmalade Sky is sold via an Etsy shop and offers comfortable, stylish, unique clothes for little ones. Sarah first designed just one capsule collection for her son, Arthur, but after receiving a lot of compliments, decided there was a gap in the market that she could fill. “I feel that kids are kids and there should be no rules between what a girl or boy should or shouldn’t wear,” she says. “I like to design unisex clothing with a focus on non-gendered colours and prints.”
IndyBest pick: Lightening Strike Run-around Romper, £24
Beautifully handmade, Maramalade Sky products are made to order. This cool all-in-one is available in sizes up to six years. Appropriate all year round, our tester dressed her little one in it alone in warmer weather and layered over a bodysuit in winter.
Where many gender-neutral brands offer monochrome or more muted colourways, Tootsa MacGinty (Tootsa for short) designs bright paint box shades and cheerfully printed, unisex, age-appropriate, practical clothes. It was set up in 2012 by designer Kate Pietrasik with the aim of offering a stylish alternative to traditional boy-girl styles. This season the brand has also introduced a specific new babywear collection – Tootsa Tots – for ages up to 2 years.
IndyBest pick: Tootsa Tots Classic Corduroy, £34
Part of the new Tots range, these super-soft cords have an adjustable elasticated waistband, drop crotch to accommodate nappies and knee patches for crawlers. True to size and comfortable to wear, we love the bright colours – mustard, red and petrol blue – and cute fox peeking from the back pocket.
Mini Rodini was founded in 2006 by Swedish illustrator Cassandra Rhodin. She had a vision to make it both easy and exciting for parents to buy good quality, fun products for their kids to wear. From the very first collection Mini Rodini was a sell-out and is now stocked worldwide. Price wise it’s not cheap, more of a premium product, though basic bodies start from £17.
IndyBest pick: Dog Sweatshirt, £38
The cool, fun designs are the main selling point but the quality and fact it can be passed around among siblings gives it value for money. The 100 per cent organic cotton sweatshirts and leggings are our favourites. The baby sizes have snap buttons at the shoulders for easy dressing, too. Available in sizes one month to 11 years.
Born in 2005 by mum and knitwear designer Tracey Samuel, The Bonnie Mob creates fun, modern, colourful clothes for babies from newborn up to age seven. We love the unique unisex babywear from subtly printed playsuits to bright tiger stripes. We would advise you to size up as the fit can be slightly on the small side.
IndyBest pick: Chia Dungarees, £38.95
Made from 100 per cent cotton, these super-soft denim dungarees are comfortable and easy for baby to wear, and our tester was asked several times where they were from. They come with the cool badges attached but you can also buy them separately.
Waddler has a lovely story behind it. The brand was created by a family from London who left the city behind to seek adventure in South America. The inspiration came when they discovered the softness and warmth of native alpaca yarn and pima cotton. Eco-friendly and made in by skilled locals in small workshops, the clothing supports local communities in Peru and Bolivia. The clothes themselves are a fashion favourite made for children regardless of gender from babygrows to sweaters with adorable frill collars, and the leggings are the softest we’ve felt, a real luxury to dress baby in. The price tag is high but the quality is exceptional and we love the brand’s ethos, so we can make an exception.
IndyBest pick: Bobble Jumper, £95
A piece to treasure, this is possibly the softest thing we’ve ever dressed a child in. Yes, it’s expensive. And it would be a one-off luxury buy, but it wears, washes well (by hand) and can be passed down. If you have the budget, it’s worth it. Available in sizes six months to four years.
Created by ex-kidswear buyer Syreeta Johnson in 2012, this British label with a Swedish influence is made for kids of all ages. The cool, unisex capsule collection has a different theme each season and the pieces are made for mixing, matching and layering. The practical range is all made from organic cotton and the fun, bold styles ensure little ones stand out from the crowd.
IndyBest pick: Trail Sweat, £35.20
Available in sizes from newborn to 10 years, this generously sized, cool printed sweatshirt looks great worn oversized or fitted so kids can get maximum wear. The buttons make it easier for any dressing tussles.
A range of 100 per cent organic baby clothes, Organic Zoo believes that the clothes we and our children wear should be long-lasting and free from toxic chemicals (used in the manufacturing processes). The cute, simple bodysuits, salopettes and playsuits come in chic monochrome colours and Breton stripes with conversation words like, “milk”, “smile” and “today” emblazoned across the front. They make a great new baby gift too.
IndyBest pick: Dots Salopette, £25
This is one of the cutest items we’ve seen and it’s so soft. Layer this one over bodies and under soft knits. Available in sizes from birth to three months, to six to 12 months, it’s one of those special pieces you’ll want as a keepsake when baby is all grown up.
Here’s one of a gang of new cult baby and children’s labels that’s on style-conscious parents’ most-wanted lists. Bobo Choses is an eco-friendly Spanish label with a fun focus designing beautiful clothes that aren’t try-hard, but just achingly cool. The young collections in particular are sweet, comfortable and easy to wear. Prices are on the higher side but we can assure you that for quality and cool-factor, they’re up there.
IndyBest pick: Dark Red Fleece Jumpsuit, £50
We love all-in-ones for stress-free dressing. This is from the brand’s Dear World collection and aims to raise awareness for issues of sustainability. Made from organic cotton, it’s so soft you might just want to cuddle baby all day.
Super cool Spanish label Tinycottons is a family company founded in 2012. It uses eco-friendly materials to create a modern, graphic range. We love the muted colours and fun details from alphabet prints to llamas. Price points are high but they’re styles that are modern yet timeless. It another cult label that we’re a teeny bit obsessed with.
IndyBest pick: Beige and Black Stripes Long Sleeve Body, £33
A classic Breton stripe body is the perfect piece to build baby’s capsule wardrobe around and a great entry-level piece. Available in sizes three to six, six to 12 and 12-18 months, it’s a classic to pass down and around siblings for maximum wear, getting softer with every wash.
Created by Jools Oliver for Mothercare and currently celebrating its fifth year, this range has been a huge success for the high street retailer. Designed to encourage boys and girls to share clothes, it was one of the first high street collections with a focus on unisex baby and childrenswear. With a Seventies influence and inspired by Jools’ childhood memories, it’s an eclectic mix of bright primary colours and prints that we buy from every season. Excellent value for money.
IndyBest pick: Little Bird by Jools Coat, £24
You won’t lose your little one in this shower-resistant padded rainbow coat. Featuring a detachable hood, it’s a great every-day and nursery buy. Buy a size up as it comes up small.
Made up of soft colours, fabrics and playful, simple illustrations, Piupia was created in 2013 by Portuguese graphic designer and 3D artist Claudia Carvalho. Everything is produced using environmentally friendly processes and locally produced materials that are soft on babies’ skin.
IndyBest pick: Midnight Velour Sweatshirt, £24
This is a beautiful velour sweatshirt made of 100 per cent organic cotton available in sizes three-to-six months up to 4 years. We’ll take the matching bloomers and bonnet too.
The Verdict: Gender-neutral baby brands
Babies are going to be well dressed in any of these brands. Many have a strong focus on monochrome or muted colours – Tobias & The Bear and Turtledove are two of our affordable favourites. If you prefer bright colours, Tootsa is a great one-stop-shop and on the high street, Mothercare offers excellent value for money. Waddler would be our number one for a luxury splurge. One of our top tips for baby wear: buy bigger sizes ahead in the sales, unlike womenswear, it rarely dates and can save you a fortune.